Canada Goose Launches Sustainable Parka
12 January, 2021
CANADA GOOSE SETS NEW STANDARD OF SUSTAINABLE OUTERWEAR WITH LAUNCH OF “STANDARD EXPEDITION PARKA”
Purpose-driven and carbon neutral parka may be the greatest expression of the brand’s HUMANATURE program, promising to keep carefully the planet chilly and the persons on it warm.
This winter, Canada Goose continues to build after its Sustainable Impact Strategy and HUMANATURE platform with the launch of its most sustainable parka to date: THE TYPICAL Expedition Parka. This brand-new design, inspired by the iconic Expedition Parka, encapsulates the brand’s heritage, distinguished efficiency and epitomizes sustainable innovation.
Using its lifetime warranty, dedication to manufacturing best-in-class goods with only the finest supplies and making its core goods in Canada, Canada Goose has kept sustainability at the forefront through the entire past six decades. Canada Goose is definitely driven by constant creativity for the betterment of both its customers and the planet. This merchandise endeavour is a substantial leap forward for the approach to life manufacturer, helping to set the standard for the future of outerwear. This is merely the start of its sustainable apparel journey.
Canada Goose transformed its legacy Arctic Tech® fabric for this part; preserving the same performance attributes and qualities with the creation of a Recycled Organic and natural Arctic Tech fabric, a distinctive mixture of recycled polyester and organic and natural cotton. The outer shell can be made of 100 per cent recycled nylon, produced from the brand’s Feather-Light Ripstop fabric. This Recycled Feather-Light Ripstop is built to protect from high winds, rainfall and snow with its water-repellent finish.
The griege colourway is a result of small chemical use with the undyed fabrics. The down can be 100 % responsibly sourced. These fabric and components impacted the Standard’s footprint. The parka generates 30 per cent less carbon and utilizes 65 per cent less water, when compared to in-line Expedition Parka.
The Standard can be the first-ever Canada Goose parka to feature reclaimed fur on its adjustable hood. In its 2019 Sustainability Report, the brand announced the intro of reclaimed fur into its source chain, investing in ending the purchasing of latest fur and starting to manufacture with the materials as of 2022. Using reclaimed fur - making a sustainable material a lot more sustainable - upon this parka in early 2021 reinforces that innovation is at Canada Goose’s core, is proof of its accelerated strategy and exemplifies how proficiently its implementing changes over the business.
The influence of this start goes beyond the physical parka and is arriving at lifestyle through retail theater and a carbon offsetting initiative. The materials used in the screen and in-store display in every stores that offer the typical Expedition Parka - from Vancouver to New York City to Shanghai - happen to be sustainable and 100 per cent recyclable, including the use of recycled timber and paint which has less of a direct effect on the environment. On top of that, Canada Goose features offset the carbon emissions produced from the life cycle assessment of the parka as part of its pledge to measure, manage and mitigate its climate affect.
The product unveiling follows Canada Goose’s recent announcement of HUMANATURE, the reason platform that unites its sustainability and values-based initiatives. HUMANATURE is the driving force of the brand’s promise to keep the planet cold and the people onto it nice. Canada Goose keeps the planet cold through its Sustainable Impression Strategy, sustainable product pipeline, just like the Regular Expedition Parka, and its philanthropic work; and keeps persons warm through its special event of folks and communities across continents, mediums and sectors, ranging from filmmakers, designers and visual artists. To learn more about HUMANATURE, go to the HUMANATURE page.
THE TYPICAL Expedition Parka (£1,550), designed for men and women, is a regular fit and hits at mid-thigh. The basic Canada Goose features remain, incorporating interior backpack straps, nine external and interior pockets to very easily access the essentials and area seam zippers for flexibility and ventilation. The Standard is available starting January 7, 2021 in go for Canada Goose retailers globally and online at canadagoose.com.
About Canada Goose
Founded in a small warehouse in Toronto, Canada in 1957, Canada Goose is continuing to grow into among the world’s leading manufacturers of performance luxury outfits. Every collection is educated by the rugged requirements of the Arctic and influenced by relentless creativity and uncompromised craftsmanship. From the coldest places on the planet to global fashion capitals, people are proud to dress in Canada Goose goods. Canada Goose is an established leader for its Manufactured in Canada determination, and is a long-time partner of Polar Bears International. Check out www.canadagoose.com to learn more.
Source: fashionunited.uk
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