HCME appoint new Ukrainian dealer
11 April, 2022
HITACHI Construction Machinery (Europe) NV (HCME) have appointed Mobile Heavy Machinery Ltd (MHM) – part of the Alwark Group – as their authorized dealer in Ukraine. Based in the port city of Odessa on the Black Sea in the south of the country, MHM will offer a wide range of Hitachi construction machinery to the market.
The new Ukrainian Hitachi dealer will be authorized to sell medium (ZX70LC-5 to ZX400LCH-5), large (ZX470LC-5 to ZX870H-3) and wheeled (ZX170W-5 to ZX210W-5) excavators, and medium (ZW180-5 to ZW310-5) wheel loaders.
In addition, they will help existing owners to protect their investment in Hitachi construction machinery with a strong national network of after-sales services, such as Global e-Service, technical support, HELP (Hitachi Extended Life Programme) warranty and service contracts, and Hitachi parts. Moreover, MHM will embrace HCME’s value chain strategy to become the country’s first-choice solutions provider, which will be achieved by providing the Ukrainian market with access to the Hitachi Premium Rental and Premium Used programmes, as well as remanufactured parts and the wide range of connective technologies available under the ConSite and Solutions Linkage banner.
This approach will be supported by MHM’s parent company, which has specialized in industrial machinery and been one of the market leaders for more than a decade. The Alwark Group also operates in Lithuania, Estonia, and Latvia, maintaining more than 5,000 machines and employing more than 250 people in the region.
As a consequence of the Russian invasion of Ukraine in February, the construction and related markets changed overnight, which has had a huge impact on MHM’s strategy for the country.
Before the conflict, the construction industry had registered annual growth of 23.9% in 2019 and 5.2% in 2020, and despite the pandemic this figure was also expected to increase in 2021 and beyond. This was scheduled to be supported by the Ukrainian Government’s investment in the development of transport infrastructure, energy and utilities, and industrial construction projects (due to be completed by 2030) with additional financial assistance from the EU.
MHM’s regional director for Ukraine, Raivis Veckagans, said: ‘It is, of course, currently difficult to make any forecast on the future of the market, but we remain as optimistic as possible despite the war. There has been incredible damage to Ukraine’s infrastructure and one day there will be a huge requirement to rebuild it with the supply and support of Hitachi construction machinery.’
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Source: www.agg-net.com
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