Japanese supermarket lets customers slap on their own discount stickers
27 June, 2022
In Japan, it's not uncommon to see the 29th of each month or the days leading up to it celebrated as "Meat Day" because in Japanese, two is ni and nine can be pronounced ku, which results in niku (肉), or "meat". This usually results in some hefty offerings of meat, such as great deals at yakiniku restaurants or Super One Pound Beef Burgers at Burger King.
For most supermarkets, Meat Day typically means some slashed prices in the meat section, but for one "Gyomu Super" (a supermarket chain aimed that caters to food service workers selling in bulk and wholesale prices) location, Meat Day is celebrated by a discount system that has meat lovers' mouths watering.
That's because Gyomu Super provided discount stickers and asked customers to put them on any meat products they bought.
Sparking the appetite of many, Twitter user Emu Mashiro (@UxxUmm) shared a photo of the supermarket's surprising and unusual Meat Day sale. Gyomu Supermarket provided bowls of "15% off" discount stickers for customers to put on their selected meats. The sign explains the system, saying "15% off at the register. Place a 15% off sticker on up to four of any items you like and please take them to the register.” Another sign (perhaps added later) even reads "Over four items per person is OK too!"
That means that during the sale, customers using the generous system could place a considerable discount sticker even on cuts meat that may normally be out of their budget, or fancy wagyu. The system also to seems to prevent the usual rush and conflict over discounted products put out at the end of the day.
Needless to say, the Twitter response to this news had an enormous positive response from excited shoppers, who praised the chance to buy expensive meats, but also the efficiency of having customers put stickers on themselves, saving time for workers. Not to mention it's a little interactive fun to hunt down your favorite meat and slap a discount on it!
After getting touch with a representative from Kobe Bussan, which oversees Gyomu Super, we were told that this is not a company-wide policy, however, but something the local franchise must have decided to do on their own--so unfortunately you can't just expect this generous setup to be running at every Gyomu Super's Meat Day sale.
However, it certainly gives you a place to stop by and check in on when the 29th comes up in Japan.
Source: japantoday.com
TAG(s):