OPPO’s Reno Series makes India debut

29 May, 2019
OPPO’s Reno Series makes India debut
OPPO has launched the Reno 10x Zoom in India. The brand’s flagship smartphone has a triple rear camera which supports 10x Hybrid Zoom technology and features the world’s first periscope telephoto lens. The Reno series stands out with first-of-its-kind shark-fin rising camera which takes 0.8 seconds to rise for capturing selfies.

This design implementation of selfie camera has also helped OPPO Reno series achieve an astounding 93.1% Screen to Body ratio. Moreover, this latest flagship device offers a design which is naturally sleek and features a seamless silhouette with a smooth surface at the back for a premium look.

Priced at RS 49,990, OPPO Reno 10x Zoom 8+256 GB variant will be available for pre-booking from 28th May and sale will start from 7th June, across all online and offline stores. The 6+128 GB variant will be priced at RS 39,990. It will come in 2 stellar colors– Ocean Green & Jet Black. The uniquely designed smartphone is powered by a Qualcomm Snapdragon 855 processor with Hyperboost 2.0 for an immersive and smooth gaming experience. The smartphone supports VOOC 3.0 flash charge and is backed by a massive 4065 mAh battery. Along with the 10x Hybrid Zoom technology, the smartphone also boasts of 60x digital zoom, the first one in the industry.

10x Hybrid Zoom is an industry-first technology with a triple-lens camera structure consisting of a telephoto lens, a 120-degree ultra-wide-angle lens, and a 48MP main camera. With all the three lenses, the 10x Hybrid Zoom technology can cover broad focal lengths of 16 mm-160 mm, ensuring high-quality long-distance shots. To provide further value to users, OPPO has also introduced dual Optical Image Stabilization (OIS) on both the main camera and the telephoto lens to achieve higher, anti-shake accuracy and capture phenomenal pictures.

OPPO Reno 10x Zoom is equipped with an advanced camera system. With a significant upgrade in the rear camera, Reno 10x Zoom embodies a triple rear 48MP + 8MP (wide angle) + 13MP (telephoto), which supports features like 10x hybrid zoom, dual OIS, Ultra Night Mode 2.0, Dazzle Color Mode and 4K video. The 48MP camera featured on the OPPO Reno 10x Zoom boasts of a Sony IMX586 sensor and F1.7 aperture which improves the light sensing capability required for capturing clearer images. The device also features Portrait Mode 2.0, which makes shooting portraits more professional with 5 artistic style effects, helping users shoot highly optimized magazine-level portraits.

OPPO Reno 10x Zoom also features the Ultra Night Mode which is OPPO’s system-level optimization solution, specially designed for smartphone photography. Using the Ultra Night Mode, faces and backgrounds are processed separately to offer vivid skin-tone colouring for a sharper picture and an optimized skin-tone effect. The OPPO Reno 10x Zoom also features the Audio Focus technology, which uses multiple microphones from the phone to record surrounding sounds from a 360-degree point of view, enabling precise sound recording and restoring, and thereby delivering a synchronization of sound and picture.

OPPO Reno 10x Zoom features a pioneering ‘first in the world’ shark fin rising camera ensuring a full screen and sleek back cover. The 16 MP rising camera guarantees a structure that can withstand over 5 years of usage and comes equipped with drop protection as the phone senses when it is in free-fall to automatically retract selfie camera. The rear camera is entirely hidden under the back cover which gives a unique bulge-less user experience. To ensure a smooth touch and sleek silhouette, OPPO Reno 10x Zoom comes with a 3D curved glass and features O-Dot, which gently lifts the camera lens when the phone is placed on a flat surface to protect the cover.

The device is powered by the Qualcomm Snapdragon 855 that ensures a seamless experience with a top-level hardware configuration. The device will be available with 8 GB RAM and 256 GB storage in all retail stores and online channels and with 6 GB RAM and 128 GB storage exclusively with Flipkart. The hardware is backed with HyperBoost 2.0 which includes GameBoost, SystemBoost, and AppBoost that brings significant performance improvements in terms of game experience, system speed and APP opening speed, respectively. It also boasts of new technologies like Touch Boost, that increases the moving aim-point speed by 21.6% on the device and Frame Boost wherein the frame rate acceleration becomes faster. With its camera improvements and a hidden fingerprint unlock 2.0, the technology will deliver a smoother smartphone experience for the consumers.

To further enhance the experience, the OPPO Reno 10x Zoom Edition uses a combination of Thermal Gel, a Graphite Sheet, Copper Pipe Liquid Cooling, and a Tri-cooling Control to effectively manage the temperature of the smartphone and combat any overheating while ColorOS 6.0 delivers a smooth and immersive encounter. The chip will also improve the processing power, multimedia and streaming data speed on the OPPO Reno 10x Zoom. The device is also empowered by network acceleration technology that provides users with both Wi-Fi and 4G online at the same time. The device is able to judge the connection by itself, so users can concentrate on the game without interruptions. The OPPO Reno 10x Zoom also packs Dolby Atmos which helps in providing­­ phenomenal audio experience and transforming the device into a portable movie theatre.

The Qualcomm Snapdragon 855 chipset is unlike any other hardware as it harnesses multi-gigabit 4G connectivity providing advanced and imaginative technology in the mobile industry. Based on octa-core processor architecture consisting of the Kyro 485 cores, the Qualcomm Snapdragon 855 SoC provides a performance improvement of 45% over its predecessor. It is powered by new architecture improvements and leading 7nm process technology, a futuristic step in CPU smartphone performance, and a Hexagon processor that’s purpose-built for AI. This platform embodies unimaginable performance and power efficiency for the next echelon of AI and XR. It delivers powerful, intuitive experiences while providing a strong battery performance.

In addition to these features, the OPPO Reno 10x Zoom runs on a powerful 4065 mAh battery that guarantees a seamless smartphone experience. OPPO’s fast and safe VOOC technology has also been upgraded. The VOOC 3.0 fast charging technology enhances the trickle charging speed by slowing voltage reduction thereby saving 20 per cent of the time required to charge. This technology enables consumers to enjoy enough hours of talking even in short span of charging.

In addition to the OPPO Reno 10x Zoom, OPPO has also announced the launch of another product - OPPO Reno, giving users a competitive, cutting-edge smartphone. Priced at INR 32,990/-, the smartphone  uses Snapdragon 710 chip and supports the core experiences of the Reno series, such as the 6.4-inch Panoramic Screen, Shark Fin Rising camera structure, 48MP high-definition main camera, Ultra Night Mode 2.0, and VOOC 3.0, and is available with 8+128 GB in all retail stores and online on Amazon.

--Press Release--
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