Want the theatre knowledge amid lockdown? Hike app launches shared video watching

Homegrown messaging iphone app Hike on Wednesday declared the roll away of ‘HikeLand’ which allows users to hang out with their friends watching videos alongside one another in a digital environment.

The first preview of HikeLand, which is being rolled out from Wednesday, includes two shared experience - ‘Home’ and ‘Big Screen’.

Home is an exclusive space where users can go out with their closest friends and will be offering a voice-led knowledge where users can chat watching videos together virtually. Keeping customer privacy in the centre of the experience, no person can enter a Home in HikeLand without the user’s invitation, the business said in a statement.

Similar to a good brick-and-mortar theatre, Hike’s Big Screen allows users to view videos with other folks. To start with, Big Screen is currently driven by YouTube and will be running reveals 24x7 around comedy, sports activities, and others.

“With advancements in technology, so much is possible today that wasn’t even simply a few years ago. The globe has evolved, it’s period for social products aswell. With HikeLand, we’re launching the world’s primary mobile-first Virtual Environment. A brand new consider on how persons can hangout over the internet, transcending beyond the restrictions of the offline community,” Hike founder and CEO Kavin Bharti Mittal explained.

It’s a paradigm change in an individual experience which runs beyond the traditional feed, likes, comments, and shares, he added.

The business said HikeLand is a homegrown product that is built from the bottom up keeping India in mind.

“It really is an India-first merchandise built for a good mobile-first/mobile-only target audience...Leveraging diversity of fine art skills and means, HikeLand also brought together a design team of not merely UI (interface) and UX (user encounter) but also fashion, skill, and 3D artists,” it added.

In August 2016, Hike became the 10th Indian startup to be valued at over USD 1 billion. Hike has brought up over USD 261 million in capital from investors such as for example SoftBank, Tiger Global, Tencent, Foxconn and Bharti, among others.